Susan Smilanic

Susan’s career spans 25 years in customer experience, brand development, graphic design & marketing. Her education includes Rocky Mountain College of Art & Design and additional coursework from MIT in user-centered design, the Design Thinking approach, business, artificial intelligence, and digital marketing strategy.

Throughout her career, she has consistently demonstrated a commitment to leveraging cutting-edge technology and design methodologies to deliver unparalleled user experiences and drive tangible business results.

Susan is a Colorado native with a love for the outdoors. Her passions are spending time in nature, rock climbing and backcountry skiing.

Graphic Design & Marketing

+ Print and Digital Collateral Design

+ Website Design

+ UI UX Design

+ Brand Development

+ Customer Experience

+ Marketing Strategy Development

+ User-Centered Design

+ Advertising Campaigns (Print, Online, Radio) Media Buys

+ Data Analytics and Evaluation Reporting

+ PowerPoint Presentation Design

+ Social Media Content Creation and Management

Technical

+ Adobe Proficient: Illustrator, Photoshop, InDesign, Premiere Pro, XD

+ Microsoft 365 Proficient

+ Design Thinking Approach

+ Scrum Framework Application

+ WordPress, Squarespace, Magento E-commerce

+ Chatbot Platform Design

+ CRM System Implementation and Oversight

+ Automated Concierge System Design

Interpersonal & Communication

+ Relationship Building with Business Associations, Owners, and Shoppers

+ Interviewing and User Interaction

+ Leadership and Team Management

+ Media and Public Relations

Fundraising and Nonprofit

+ Sponsorship Solicitation

+ Cross-Marketing Relationship Development

+ Event Organization and Promotion

+ Fundraising Strategy Development

Client Work